Why the VEZRA Group Model Matters if You Own a Hotel or Property in Bogotá

There’s a segment of Bogotá’s accommodation market that traditional hotels aren’t capturing, and Airbnb is capturing badly. It’s the long-stay corporate traveler: the executive on a six-week deployment, the consulting team landing for two months, the expat waiting on a lease. This profile doesn’t want a hotel with a breakfast buffet. They also don’t want […]