More reserves, more sales, more profitability
The success of a restaurantIt depends not only on the quality of your food, but on your digital visibility and your ability to effectively attract customers. With the rise of online reservations, manyrestaurantsdepend on platforms likeOpenTable, TheFork and Mesa247, whatThey charge commissions for each reservation, reducing the profitability of the business.
The solution?implement aWell-optimized digital advertising strategythat allows to increase direct reserves without paying excessive commissions. This is whereDIGISAP, oneDigital marketing agency specialized in restaurants, becomes your best ally.
Through campaigns ofGoogle Ads, Social Ads and Remarketing, DIGISAP helps you attract more diners, retain customers andIncrease your sales up to 40% through the direct channel.
Why implement digital advertising strategies for restaurants?
Key Benefits:
Greater visibility:It appears in the first results when customers look for restaurants in their area. More direct reservations:Avoid paying commissions to third parties. higher profitability:Turn visitors into loyal customers with retention strategies.
Below, we show you the most effective strategies thatDIGISAPImplemented to boost restaurant sales.
1. Advertising in Google Ads: Capture customers with high reserve intention
Google Search Ads:Ads optimized for searches such as“restaurantswith terrace in Bogota”or“Best sushi in Medellin”.
Google Maps Ads:Promote your restaurant on Google Maps to attract nearby customers.
Google Display Ads:Impact potential customers with banners on blogs and gastronomic portals.
Result:Higher qualified traffic and increase in direct reserves.
2. Social Ads: Advertising on social networks to attract more diners
Facebook & Instagram Ads:Visual campaigns with images of dishes, promotions and experiences.
TikTok Ads:Video content that connects with young customers and generates virality.
Geolocated advertising:Advanced segmentation to impact users near yourrestaurant.
Result:Greater engagement and traffic to the restaurant’s website.
3. Remarketing and Loyalty: Turn visitors into recurring customers
Retargeting ads:Impact users who visited your website but did not book.
Email and WhatsApp Marketing:Personalized promotions to encourage repetition.
Booking system automation:Fluid and frictionless process.
Result:More recurring customers and increase in the average ticket.
4. Growth Partner Model: More Sales Without Excessive Commissions
Unlike traditional booking platforms,DIGISAP offers a Growth Partner model, in whichtherestaurantPay a fixed fee + commission only for direct sales generated.
Fewer commissions on external platforms and more control over customers.
Digital advertising strategies optimized to attract and retain customers.
Sustainable growth with investment in high-performance campaigns.
Example with DIGISAP:
- Restaurant in Bogota:increase of40% in direct bookings in 4 months.
- Restaurant chain in Medellin:reduction of30% depend on OpenTable and TheFork.
How to make your restaurant the city favorite?
If your restaurant wants to increase reservations and maximize its sales without paying excessive commissions, you need an effective digital advertising strategy with DIGISAP.
Make your restaurant the favorite of the city with DIGISAP. Request a free consultation here
