Know how much it charges a digital marketing agency in Colombia, according to the services offered, the size of the business and working models. Discover how to Digisap combines strategy, technology and measurable results.
why are the prices of digital marketing vary so much?
Hire a digital marketing agency is not like buying a standard product. Each business has different needs: some seek to position in Google (SEO), others generate immediate sales with paid advertising (SEM), and many want it all: networks, pattern, automation, CRM, web design…
For this reason, the rates vary according to:
- project Scope
- Sectors targeted by the brand
- Channels to use
- running Frequency and level of customization
- If it is a monthly plan or project punctual
how Much charges a digital marketing agency in Colombia?
Monthly rates by type of service (2025):
Servicio | Rango mensual (COP) |
---|---|
SEO (básico a avanzado) | $1.500.000 – $6.000.000 |
Google Ads / Meta Ads (sin inversión en pauta) | $1.800.000 – $8.000.000 |
Redes Sociales (contenido + Ads) | $1.500.000 – $7.000.000 |
Email marketing y automatización | $1.000.000 – $4.000.000 |
Diseño Web + SEO técnico (proyecto) | $4.000.000 – $20.000.000+ |
Estrategia integral (SEO + Ads + redes) | $4.000.000 – $15.000.000+ |
The investment in guideline advertising (Google, Meta, TikTok) is charged separately, or set a percentage of the expenditure.
What models of collection agencies use?
1. Retainer monthly (the most common):
fixed monthly Payment for a package of services to be continued.
2. Project:
web Design, audits, SEO, releases, or rebranding.
3. By results (performance):
Is charged a percentage of the sales, leads or bookings generated.
4. Hybrid (as Digisap):
Monthly base + bonuses for performance or participation on sales generated.
What is included in a comprehensive strategy with an agency such as Digisap?
✅ Diagnosis and planning custom
✅ SEO technical + content + backlinks
✅ Campaigns in Google, Meta, and TikTok Ads
✅ Management of social networks and visual strategy
✅ Email marketing + funnels automated
✅ Reporting with real-time dashboards
✅ continuous Optimization + support strategic
we do Not offer “likes” or “views”. We offer results: leads, bookings, and sales.
Success stories of Digisap with some of their featured clients:
Elcielo Hotel
Challenge: Increase organic traffic and sales through SEO strategies and advertising on Google.
Implemented Solution:
- tuneup on your web site for search engines.
- Implementation of sustained campaigns in Google Ads.
Results:
- Increase organic traffic by 110%.
- Growth of 96% in sales attributed to SEO.
- ROAS sustained in Google’s 20.
- The web sales accounted for 32% of total sales.
- total Growth of sales of the 30,75%.
- 22% Increase in sales comparing the first quarter of 2024 with the same period of 2025.
Binn Hotel
Challenge: Improve the online visibility, increase direct bookings and optimize the interaction with potential customers through contact forms, and events.
Implemented Solution:
- Advanced strategies SEO to improve the positioning in search engines.
- ad Campaigns targeted at platforms of Goal and Google.
- Optimization of the web page to facilitate the interaction and conversion of visitors into customers.
Results:
- Organic Traffic: Increase of 30%.
- Sales Attributed to SEO: Growth of 52%.
- ROAS Sustained in Google: Ratio of 10.
- Sales vs Web. Total Sales: The web sales accounted for 25% of the total.
- ROAS Goal: Ratio of 10.
- Growth in Total Sales: 75% Increase.
- Forms of Events:
- Before August 2024: monthly Average of 3.57 forms.
- Since September 2024: monthly Average of 11.6 forms.
- growth Rate: 224.93%.
- Forms of Events:
- Contact Forms:
- Before August 2024: monthly Average of 2.14 forms.
- Since September 2024: monthly Average of 12 forms.
- growth Rate: 460.75%.
- Contact Forms:
Glow Hotel
Challenge: to Establish an online presence effective and increase the website traffic in a short period of time.
Implemented Solution:
- Creation and optimization of web content-focused SEO.
- content marketing Strategies to attract and retain visitors.
Results:
- Range of 600 visits per month in less than 6 months.
- 100% increase in sales attributed to SEO.
- The web sales accounted for 15% of total sales.
Wattle Hotel
Challenge: Double the organic traffic and increase sales through digital strategies.
Implemented Solution:
- Optimization SEO and advertising campaigns on Google.
Results:
- Increase organic traffic by 20%.
- 100% increase in sales driven by the SEO.
- ROAS sustained in Google 10.
- The web sales accounted for 25% of total sales.
- total Growth of sales of 84%.
- Increase of 94% in sales comparing the first quarter of 2024 with the same period of 2025.
Haven Medellín
Challenge: significantly Increase the sales and improve the performance of the advertising campaigns.
Implemented Solution:
- combined Strategies of SEO and advertising on Google and Goal.
Results:
- Increase organic traffic by 50%.
- Growth of 335% increase in sales attributed to SEO.
- ROAS sustained in Google 25.
- The web sales accounted for 45% of total sales.
- ROAS Goal of 35.
- Growth in total sales of 50%.
- 5% increase in sales comparing the first quarter of 2024 with the same period of 2025.
Sibari Restaurant & Rooftop
Challenge: Establish a presence online and generate website traffic in less than 6 months.
Implemented Solution:
- Development of content strategies and SEO.
Results:
- Scope of 350 visits per month in less than 6 months.
- 100% increase in sales attributed to SEO.
- The web sales accounted for 25% of total sales.
- ROAS Goal of 15.
- First places for “Italian Restaurant in Provence” , “Italian Restaurant in the Village”
Restaurant Denver
Challenge Double the organic traffic and increase bookings through digital strategies.
Implemented Solution:
- Optimization SEO and advertising campaigns on Google and Goal.
Results:
- Increase organic traffic by 100%.The web sales accounted for 20% of total sales.
- ROAS Goal of 10
- First places “Steakhouse in Medellin” , “Meat Restaurant in the Village”
How do I know if an agency is worth what they charge?
✅ Has proven experience in your industry
✅ Measure results and continuously optimizes
✅ Uses technology and analytics tools advanced
✅ focuses on business objectives, not just metrics of vanity
✅ Have real cases with data and satisfied customers
In Digisap, each client has access to a computer a full-fledged strategic, real-time reporting and a methodology for digital growth proven.
Agenda a free consultation here
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