Tourism Marketing Agency: The Ultimate Strategy to Lead the Marketplace
In the current landscape, where digitization dominates purchase decisions, the tourism sector faces a crucial challenge: capturing the attention of informed and demanding travelers in a competitive environment. Tourism companies that manage to stand out are not only differentiated by their services, but also by how they promote them.In this context, DIGISAP is positioned as […]
Hotel Marketing: How to Boost Your Sales and Maximize Results
The hotel sector faces the constant challenge of excelling in a highly competitive and saturated market. Nowadays, customers are looking for personalized experiences, hassle-free booking processes, and brands that connect with their expectations. This is where theMarketing for Hotels It becomes the essential tool to transform your business. On DIGISAP, We are experts in […]
Effective Strategies to Reduce Dependence on OTAs and Strengthen Your Hotel’s Direct Sales
OTAs dependency (Online Travel Agencies) may be a practical short-term strategy, but in the long run it has a negative impact on the direct revenues of hotels due to high commissions and lack of control over rates and promotions. OnDIGISAP, we are experts in helping Hotels to design strategies to reduce this dependency and promote […]
How to achieve more hotel bookings with a commission-based payment model
The challenge of increasing reserves without relying on OTAs The hotel sector faces a great challenge:Attract direct reserves without relying on OTAs (Online Travel Agencies) such as Booking and Expedia. These platforms offer visibility, but in exchange for high commissions that can reach the25% for each reservation. This model generates a expensive dependency, […]
Digital marketing trends for hotels in 2025: how growth marketing will drive direct sales
The challenge of digital marketing for hotels in 2025 The hotel sector faces a highly competitive environment, whereDigitization, customization and automationThey are key to stand out. With the growing dependence on Otas like Booking and Expedia, hotels are looking forstrategies that allow them to attract direct reservesandmaximize your profitability. In 2025, […]
How a Digital Marketing Agency Can Achieve 40% of Total Direct Channel Sales
The Challenge of Hotels: Increase Direct Booking and Reduce OTAS Dependency in a market whereOTAs (booking, expedia, etc.) can keep up to 25% of each reservation in commissions, hotels seek strategies forMaximize your profitability and regain control over your sales. The solution is in aDigital Marketing Agency Specialized in Hotels, which applies advanced strategies forAchieve […]
Digital advertising for hotels: The key to reduce dependence on OTAs
Why do hotels depend on OTAs and how to reduce this dependence? Online Travel Agencies (OTAs) such as Booking, Expedia and Despegar have dominated the hotel industry, facilitating bookings but charging commissions of up to 25% for each booking. Although these platforms guarantee visibility, hotels lose control over their profitability and relationship with guests. Digital […]
Growth partner for hotels: A pay-for-performance model to increase sales
The new approach to maximizing direct reserves and profitability most of the Hotels They lose between 15% and 25% of their income in commissions paid to OTAs such as Booking and Expedia. Although these platforms ensure visibility, they reduce Profitability and control over the relationship with the guest. This is […]
Why do hotels need a digital agency to increase bookings?
The 2025 Hotel Challenge: More direct bookings and less reliance on OTAs In a world where 70% of hotel bookings are made online, hotels that do not have an optimized digital strategy are losing business opportunities. The high dependence on OTAs (Booking, Expedia, Despegar) reduces profitability, as they charge commissions of up to 25% for […]
Hotel marketing success stories: Why Digisap is the best choice?
The hotel sector is currently facing great challenges: high competition, dependence on OTAs (Online Travel Agencies) and the need to generate more direct bookings. In this context, Digisap has positioned itself as a key ally for hotels in Medellin and Colombia, achieving impressive results in growth of reservations, revenue and digital positioning. Below, we explore […]
