Proven strategies to boost your direct bookings and strengthen the relationship with your guests In the dynamic hospitality sector, success transcends the mere occupation of the rooms. A key indicator of solidity and sustainable growth lies in the ability of a hotel to cultivate a steady flow of direct reserves, freeing itself from commissions imposed […]
Unlock the potential of your hotel: generate more reservations without the excessive commissions of the OTAs In the competitive world of hospitality, every booking account. However, the high commissions imposed by online travel agencies (OTAs) such as Booking, Expedia or Takeoff can significantly erode your profit margins, limiting your ability to invest in improving your […]
Does your hotel depend too much on Otas like Booking and Expedia?would you likeIncrease direct reserves and maximize your profitabilitywithout paying excessive commissions? OnDIGISAP, we are not just a digital marketing agency, we are yourGrowth Partner, specialists inHotel e-commerceand digital strategies designed toIncrease direct sales and retain guests. Today, theDigital marketing in hotels is not […]
Medellín, known as the “City of Eternal Spring”, is not only an outstanding tourist destination in Colombia, but also a key point for business, events and leisure tourism. However, the hotel sector faces growing competition in a digital environment where travelers are increasingly demanding. This is where digital marketing and strategic allies likeDIGISAP, with their […]
Medellín, a vibrant city full of charm, has become one of the most coveted destinations in Colombia for national and international travelers. However, the hotel industry faces growing challenges, from the competition with platforms like Airbnb to the growing demand for personalized and digital experiences. In this scenario, digital marketing strategies become an indispensable tool […]
The challenge of digital marketing for hotels in 2025 The hotel sector faces a highly competitive environment, whereDigitization, customization and automationThey are key to stand out. With the growing dependence on Otas like Booking and Expedia, hotels are looking forstrategies that allow them to attract direct reservesandmaximize your profitability. In 2025, theGrowth MarketingIt will position […]
The Challenge of Hotels: Increase Direct Booking and Reduce OTAS Dependency in a market whereOTAs (booking, expedia, etc.) can keep up to 25% of each reservation in commissions, hotels seek strategies forMaximize your profitability and regain control over your sales. The solution is in aDigital Marketing Agency Specialized […]
Why do hotels depend on OTAs and how to reduce that dependency? TheOnline Travel Agencies as Booking, expedia and take off They have dominated the hotel industry, facilitating reservations but charging Commissions of up to 25% for each reservation. Although these platforms guarantee visibility, hotels They lose control over their […]
The challenge of hotels in 2025: more direct reservations and less dependence on OTAS In a world where70% of hotel reservations are made online, hotels that do not have aOptimized digital strategyThey are losing business opportunities.High dependence on OTAs (Booking, Expedia, take off) reduces profitability, since they charge commissions ofup to 25% for […]
The new approach to maximizing direct reserves and profitability Most hotels They lose between 15% and 25% of their income in commissions paid to OTAs such as Booking and Expedia. Although these platforms ensure visibility, they reduce Profitability and control over the relationship with the guest. This is where it […]
