UX/UI Design
Conversion-oriented prototyping.
User research, wireframes, mockups and interactive prototypes. A reusable design system with Figma tokens exportable to code.
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Service · Web Development
Web development and digital product that converts
UX/UI design, prototyping, headless development, friendly CMS, flawless Core Web Vitals. Native integrations with CRM, ERP, hotel PMS and payment gateways. The site isn't a brochure — it's the brand's most important commercial asset.
Scope
Everything included
in the monthly fee.
A living website — one that's updated, measured, tested and evolved every month. We don't deliver a site and disappear.
Headless development
Next.js, Astro, Sanity, Contentful.
Frontend decoupled from the CMS. Optimal performance, native SEO, continuous deployment. Compatible with Vercel, Netlify or AWS.
E-commerce
Shopify, WooCommerce and custom.
Setup, theme customization, optimized checkout, integration with local payment gateways and logistics. Full funnel analytics.
Integrations
CRM, ERP, PMS and payment gateways.
HubSpot, Salesforce, Pipedrive, Zoho, Odoo, Cloudbeds, Mews, Wompi, PayU, Stripe. Custom APIs when standard integration isn't enough.
Ongoing webmaster
Monthly site updates.
Publishing blogs, promotions, rates, banners. Copy adjustments, CTA review, Core Web Vitals monitoring. A living site, not a static one.
Core Web Vitals
Measurable performance.
LCP < 2s, CLS < 0.1, INP < 200ms. WebP/AVIF image optimization, lazy loading, code splitting, edge caching.
The process
From the first meeting
to the first result,
no surprises.
Every action is designed to sell. From technical setup to monthly reporting, one team with one language.
Setup
Assets, access, accounts and website in order. Testimonials, sales materials and a results baseline ready.
↗Data
Measurement from day one. Business goals defined, events and conversions loaded, baseline established.
↗Strategy
Who we talk to and in what tone. The prioritized sales path and commercial priorities defined.
↗Execution
UX/UI design + prototyping + headless development + CRM/PMS/ERP integrations + multi-device testing + continuous deploy and monitoring.
↗Performance
Continuous improvement. A dashboard with results, monthly adjustments and decisions based on data, not perceptions.
↗Metrics that actually matter
The numbers we review with leadership every month.
Product metrics we track to make sure the site converts, loads fast, and sustains the operation.
LCP
Largest Contentful Paint < 2.5s
CLS
Cumulative Layout Shift < 0.1
Conversion rate
% of visits that complete the goal
Bounce rate
% of single-view sessions
Uptime
99.9% minimum monthly
Load time
TTFB + First Paint
How we do it
A team, not a single person
Every site passes through specific expert hands — this is the team that builds it.
Freddy García
Defines the experience's architecture before a single line of code exists.
Evaluna Frasca
Customizes the approved design with the client present, in real time.
Marcial Tapia
Builds every site from scratch — never on a generic template.
Before you write to us
Questions we get every week.
If your question isn't here, message us on WhatsApp. We reply during business hours.
Chat on WhatsApp ↗Do you work with WordPress?+
Yes, in addition to headless stacks like Next.js or Astro. We choose the technology based on the site's goal, not the other way around.
How much does a new site cost?+
It depends on scope: number of pages, integrations and e-commerce complexity. After the diagnostic we deliver a fixed proposal.
Do you include hosting?+
We can recommend and set it up, or work on your current provider. The monthly webmaster fee is independent of hosting.
How long does development take?+
An institutional site takes 4 to 6 weeks; an e-commerce site with complex integrations, 8 to 12.
→ Start the conversation
Tell us about your website as a commercial asset.
In seven days we deliver a technical diagnostic and a 90-day impact plan with target metrics per channel.
- Technical audit of your digital ecosystem
- Quarterly roadmap with clear hypotheses
- No commitment · no cost · 45 minutes
